Pursuit

Pursuit is the ultimate AI-powered intelligence platform designed specifically for businesses engaged in selling to state, local, and education (SLED) governments. If your sales team has ever found itself lost in the complex maze of public sector procurement, Pursuit acts as the industrial magnet that helps you navigate through it effortlessly. It’s tailored for sales teams, business development representatives, and sales operations professionals at government contractors and SaaS companies who are frustrated with the traditional methods of chasing Requests for Proposals (RFPs). The platform's core value proposition focuses on removing guesswork and manual research by scoring public entities, capturing live buying signals from meetings and documents, and identifying the key contacts you need to engage with. This proactive approach enables teams to concentrate their efforts on opportunities with the highest probability of success, ensuring they never miss critical buying windows that open long before formal solicitations are issued. Pursuit effectively transforms public sector sales from a game of luck and outdated relationships into a structured, data-driven pipeline generator.

Pre-RFP Intelligence

Pursuit's pre-RFP intelligence identifies buying signals 6 to 18 months before RFPs are released. This advanced foresight allows your sales team to position themselves as trusted incumbents rather than newcomers, significantly increasing the chances of winning contracts.

Seamless Data Integration

Pursuit offers native integration with popular CRM platforms like Salesforce and HubSpot, ensuring a seamless flow of data across your tech stack. This feature eliminates manual data entry, enhances accuracy, and allows your team to focus on strategy rather than logistics.

Targeted Outreach Lists

The platform provides sales development representatives (SDRs) with prioritized outreach lists based on real-time buying signals. This means your team can spend less time guessing and more time engaging with prospects who are ready to buy.

Real-Time Signal Alerts

Pursuit generates daily alerts for your territory based on relevant buying signals such as budget approvals and leadership changes. This feature empowers business development representatives (BDRs) to act promptly and strategically, increasing the likelihood of converting leads into qualified opportunities.

Enhanced Sales Strategies

Sales teams can utilize Pursuit to develop data-driven sales strategies that are grounded in real-time intelligence. By understanding the nuances of the SLED landscape, teams can tailor their pitches to address specific needs and procurement paths.

Improved Pipeline Management

With Pursuit, sales leaders can gain insights into which team members are engaging with various buying signals. This allows for effective territory coverage analysis and helps identify gaps, ensuring that no potential opportunity is overlooked.

Accelerated Renewal Process

Customer success teams can leverage Pursuit to monitor contracts approaching renewal. By receiving alerts 90 to 180 days in advance, they can proactively address potential churn signals and engage customers before contracts expire.

Efficient Account Management

Account executives can benefit from Pursuit's Chrome extension, which provides instant access to crucial account information before meetings. This feature includes details such as contract values, incumbent information, and recent buying signals, enabling more informed and productive discussions.

How does Pursuit help with the SLED procurement process?

Pursuit streamlines the SLED procurement process by providing timely insights into buying signals, allowing your team to be proactive rather than reactive. This helps in maximizing win rates and positioning your company advantageously ahead of actual RFP releases.

What types of data does Pursuit analyze?

Pursuit analyzes a wide array of data, including council meeting notes, budget documents, RFP postings, and other critical intel that can signal potential buying opportunities. This comprehensive analysis ensures that you have the most relevant information at your fingertips.

Can Pursuit integrate with my existing CRM?

Yes, Pursuit offers native integrations with major CRMs like Salesforce and HubSpot, enabling a seamless flow of data. This integration helps maintain data accuracy and reduces the time spent on manual entry, allowing your team to focus on selling.

What kind of results can I expect from using Pursuit?

Users of Pursuit have reported significant improvements, including a 6.6 times increase in pipeline without adding new hires, a 47 percent increase in qualified SLED pipeline, and a 50 percent reduction in research time. These metrics highlight the effectiveness of Pursuit in transforming public sector sales efforts.