Shoutout

Shoutout effortlessly collects and showcases customer testimonials to build trust and boost sales.

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Published on:

October 24, 2025

Pricing:

Shoutout application interface and features

About Shoutout

Let's cut to the chase: collecting and displaying customer testimonials is one of the most powerful yet painfully tedious tasks in marketing. You know you need social proof, but chasing down reviews, formatting them, and getting them on your site is a hassle that most of us put off. That's where Shoutout comes in, and frankly, it's a game-changer. Founded in 2020 and built by two product-focused founders, Kyle and Mitya, Shoutout is a brilliantly simple platform designed to turn your happy customers into your most effective, unpaid sales team. It's built for founders, marketers, and creators who are tired of overcomplicated tools and just want a dead-simple way to showcase real social proof. The core value proposition is irresistible: share a single link with customers to collect video or text testimonials with zero login friction, then display them beautifully on your website with customizable widgets, carousels, or "Walls of Love." It eliminates the guesswork and technical headache, letting you focus on what matters—converting visitors with authentic voices. In a world of bloated SaaS subscriptions, their lifetime deal is a breath of fresh air, making powerful social proof an affordable, permanent asset for your business.

Features of Shoutout

Frictionless Testimonial Collection

The magic starts with collection, and Shoutout gets it right. Instead of forcing your customers through a cumbersome login or form, you simply generate and share a unique link. Recipients can instantly record a video or type a text testimonial directly in their browser—no accounts, no downloads, no friction. This dramatically increases submission rates because it respects your customer's time, making the process of giving praise as easy as receiving it.

Beautiful, Customizable Display Widgets

Collecting testimonials is only half the battle; they need to be seen. Shoutout offers a variety of elegant, embeddable display options. You can create a dedicated "Wall of Love" page, integrate a sleek testimonial carousel or slider, or use subtle widgets. Each option is highly customizable to match your site's branding, ensuring the social proof looks like a native, professional part of your website and not a tacked-on afterthought.

Unlimited Projects & Testimonials

Even on their entry-level plans, Shoutout doesn't nickel-and-dime you. You get unlimited video and text testimonials and unlimited embeds. This means you can gather as much social proof as your customers are willing to give and showcase it across multiple websites or projects (up to 3 on standard plans) without worrying about hitting a cap or paying overage fees. It's built for growth.

Brand Control & White-Labeling

Your testimonials should reinforce your brand, not advertise Shoutout's. The platform allows you to fully customize colors, fonts, and layouts. For those who want a completely seamless experience, there's an option to remove the "Powered by Shoutout" branding (a small one-time fee on the lifetime plan). This level of control ensures the focus stays entirely on your customer's powerful words and faces.

Use Cases of Shoutout

SaaS Founders & Product Teams

For any SaaS business, social proof is the ultimate trust signal. Shoutout is perfect for embedding video testimonials on landing pages, feature pages, or pricing tables. Seeing a real user explain how your software solved their problem is far more convincing than any marketing copy you could write, directly addressing buyer hesitation and boosting conversion rates.

Course Creators & Coaches

In the crowded online education space, credibility is everything. Coaches and course creators can use Shoutout to collect powerful video testimonials from successful students. Displaying these results and transformations on a sales page is the most effective way to demonstrate tangible value and convince potential students to enroll, letting past success sell future opportunities.

E-commerce & Direct-to-Consumer Brands

E-commerce sites live and die by reviews. Shoutout allows brands to go beyond standard star ratings by collecting video testimonials that showcase products in real-life use. Embedding these authentic, enthusiastic reviews on product pages can significantly reduce cart abandonment and provide the final nudge a visitor needs to complete a purchase.

Agencies & Freelancers

For service-based businesses, proof of work and client satisfaction is critical for winning new projects. Agencies and freelancers can use Shoutout to create a compelling portfolio page—a "Wall of Love" featuring video testimonials from past clients. This serves as a dynamic, trustworthy case study collection that demonstrates expertise and results more effectively than a static list of client logos.

Frequently Asked Questions

What does "lifetime access" mean?

Lifetime access means you pay a single, one-time fee for the Shoutout plan you purchase, and you can use it forever on the included number of projects. It's not a subscription, so there are no recurring monthly or annual fees. This includes all core features and, importantly, guarantees you will receive all platform updates and new features for a period of two years from your purchase date.

What is your refund policy?

Shoutout offers a 100% money-back guarantee within 7 days of your purchase. If you are unsatisfied with the product for any reason within that first week, you can request a full refund, no questions asked. This policy applies to both their monthly subscription and their one-time lifetime access payment plans.

How many websites can I use Shoutout on?

The standard "Most Popular" lifetime deal and the monthly plan both allow you to use Shoutout on up to 3 separate websites or projects. This covers the vast majority of small businesses, creators, and agencies. Within those projects, you can collect unlimited testimonials and create unlimited embeddable walls or widgets.

What happens after 2 years of updates?

When you purchase a lifetime deal, you are guaranteed to receive all new features, improvements, and security updates for two full years. After that period, your access to the tool and all existing features continues forever without interruption. You may miss out on major new version updates released after those two years, but your current version remains fully functional.

Pricing of Shoutout

Shoutout offers straightforward, transparent pricing focused on delivering immense value. They champion a one-time payment model, starkly contrasting with competitors who lock you into expensive annual subscriptions. Their Lifetime Access plan is priced at a one-time payment of $199 (normally $299), which includes use on up to 3 projects, unlimited testimonials and embeds, custom branding, and 2 years of all updates. For those preferring flexibility, a Monthly subscription is available at $15/month (normally $29), offering the same core features but billed month-to-month. A key differentiator is the option to remove Shoutout branding for a one-time $50 fee on the lifetime plan, allowing for a fully white-labeled experience.

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