Dividend Data vs LayoffAlert
Side-by-side comparison to help you choose the right tool.
Dividend Data
Stop copying stock data manually and instantly pull dividends, prices, and financials directly into your spreadsheets.
Last updated: March 11, 2026
LayoffAlert
Stay ahead of layoffs with LayoffAlert, your daily updated WARN Act database for timely notifications and support.
Last updated: February 28, 2026
Visual Comparison
Dividend Data

LayoffAlert

Feature Comparison
Dividend Data
Extensive Spreadsheet Functions
Dividend Data provides 16 custom, intuitive functions that cover virtually every data point a serious investor needs. From DIVIDENDDATA_DIVIDENDS to pull yield and payment dates, to DIVIDENDDATA_RATIOS for PE and debt ratios, and DIVIDENDDATA_METRICS for deep financials like EPS. These formulas act as direct conduits, turning your spreadsheet cells into live data feeds without any coding or complex setup required.
Deep Historical & Fundamental Data
The platform isn't just about today's price. It offers a profound depth of data, including over 30 years of historical price and dividend information. This allows for robust back-testing, long-term trend analysis, and calculating compound growth rates. You get access to complete financial statements, enabling full fundamental analysis on everything from revenue to free cash flow, all within your existing workflow.
Seamless Dual-Platform Integration
A major practical advantage is its native integration with both Google Sheets and Microsoft Excel. Whether your team uses the cloud-based collaboration of Sheets or the advanced power of desktop Excel, Dividend Data works flawlessly. The add-ins are officially listed on the Google Workspace and Microsoft AppSource marketplaces, ensuring security, easy installation, and automatic updates.
AI-Powered Research Assistant
Beyond spreadsheets, the Dividend Data Terminal web app includes a standout feature: the AI Analyst. This is like having a tireless research assistant. You can chat with it to get summaries of company performance, ask for comparisons between stocks, or request explanations of specific financial metrics, significantly speeding up the initial research and due diligence process.
LayoffAlert
Comprehensive WARN Act Database
LayoffAlert boasts an extensive database that aggregates WARN Act notices from 49 states, providing a centralized resource for users to access layoff information quickly. With over 41,921 total notices and 561,247,481 employees affected, this feature ensures users have access to the most relevant and up-to-date data in the industry.
Custom Email Alerts
Users can set up personalized email alerts for specific companies or regions they are interested in tracking. This feature ensures that users receive timely notifications when new WARN notices are filed, allowing them to stay informed about potential layoffs that may impact their employment or industry.
Searchable Layoff Information
The platform allows users to search for layoff notices by company name, location, industry, or date. This feature makes it easy for individuals to find specific information relevant to their situation, whether they are monitoring their current employer or researching potential job markets.
Geographic Layoff Trends
LayoffAlert provides a visual representation of layoffs across the United States, showcasing which states have experienced the most significant job losses in the past 24 months. This feature helps users identify geographic trends and understand the economic landscape of their region, making it easier to strategize job searches or career decisions.
Use Cases
Dividend Data
Building a Dynamic Dividend Dashboard
Create a master portfolio tracker that automatically updates. List your holdings in one column, and use Dividend Data formulas in adjacent columns to pull live data on current price, dividend yield, annual income, and ex-dividend dates. This creates a real-time view of your income stream and portfolio health that refreshes with a simple sheet recalculation.
Screening for Dividend Growth Stocks
Quickly build a custom stock screener directly in Excel or Sheets. Combine Dividend Data functions with native spreadsheet filters to scan for companies meeting specific criteria, such as a dividend yield above 3%, a payout ratio below 60%, and 10+ years of consecutive dividend growth. This turns your spreadsheet into a powerful discovery engine.
Conducting Deep Fundamental Analysis
When researching a single company, use the various functions to pull a complete set of financials into a structured model. Analyze trends in revenue, net income, debt-to-equity, and free cash flow over multiple years. This centralized approach is far more efficient than juggling multiple PDF reports or browser tabs.
Automated Financial Modeling
For investors who build discounted cash flow (DCF) or dividend discount models (DDM), Dividend Data automates the data input stage. Formulas can pull historical EPS growth, current dividend rates, and other vital inputs directly into your model's assumptions, ensuring your valuations are always based on the latest available data.
LayoffAlert
Monitoring Employer Layoffs
Employees can use LayoffAlert to monitor their employer for any WARN notices that may indicate impending layoffs. This proactive approach allows them to prepare for potential job loss and explore new opportunities if necessary.
Tracking Industry Trends
Job seekers and industry analysts can utilize LayoffAlert to track layoffs across specific industries. By understanding which sectors are facing challenges, they can make more informed decisions about where to focus their job search efforts.
Preparing for Economic Changes
Businesses can leverage LayoffAlert to keep tabs on mass layoffs within their market or region. This information can inform hiring strategies and help companies adapt to changing economic conditions, ensuring they remain competitive.
Seeking Legal and Financial Guidance
Users facing layoffs can access recommendations for legal and financial assistance through LayoffAlert. This resource provides essential support for individuals navigating the complexities of unemployment and severance, ensuring they have the tools needed to transition smoothly.
Overview
About Dividend Data
Dividend Data is a game-changer for any investor who lives in spreadsheets. Forget about clunky APIs, expensive data terminals, or the soul-crushing tedium of manual copy-pasting from financial websites. This tool brings institutional-grade stock market data directly into your native environment: Google Sheets and Microsoft Excel. With over 30 years of historical data for more than 80,000 tickers, it transforms your spreadsheet into a powerful, live-updating research terminal. The magic lies in its simplicity—you just type a plain-English custom formula like =DIVIDENDDATA_DIVIDENDS("MSFT"), and instantly, the forward annual dividend, yield, or the next ex-date appears. Built by a dividend investor for dividend investors, its core focus is on the metrics that matter most for fundamental and income-focused analysis: dividends, payout ratios, growth rates, full financial statements, and key valuation ratios. What truly sets it apart is its generous, no-strings-attached free tier offering 2,500 monthly credits that never expire, making professional-grade data accessible to everyone. This is the tool for the self-directed investor who demands depth, reliability, and efficiency without the institutional price tag.
About LayoffAlert
LayoffAlert is a vital tool for anyone concerned about job security, industry trends, or labor market changes. It meticulously tracks mass layoffs and plant closures across the United States by aggregating official WARN Act notices that companies are required to file with state governments. Companies with over 100 employees must notify workers at least 60 days in advance of mass layoffs, which allows employees to prepare for potential job loss. LayoffAlert organizes over 6,000 WARN notices from 49 states into a comprehensive, searchable database that covers more than 561,000 employees affected by layoffs. This platform is ideal for employees monitoring their current employer, job seekers looking for insights into industry stability, or anyone wanting to stay informed about economic trends. With daily updates and email alerts, LayoffAlert provides the earliest notice possible, empowering users to take proactive steps in response to impending layoffs. Additionally, it offers recommendations for financial or legal assistance, ensuring users have resources available to them during challenging times.
Frequently Asked Questions
Dividend Data FAQ
Is there really a free plan that doesn't expire?
Yes, absolutely. This is one of Dividend Data's most user-friendly policies. The free plan offers 2,500 credits per month, and it does not expire or require a credit card to start. You can use it indefinitely for light to moderate analysis, which is perfect for tracking a personal portfolio or researching a handful of stocks each month.
How do the credits work?
Each cell you populate with a Dividend Data formula consumes one credit, regardless of the amount of historical data that function returns. For example, =DIVIDENDDATA_DIVIDENDS("AAPL", "fwd_yield") uses one credit to fetch that single data point. The 2,500 free credits reset monthly, providing a substantial amount of data for individual investors.
What's the difference between the Spreadsheet Add-in and the PRO Terminal?
The Spreadsheet Add-in is for getting data directly into Excel or Google Sheets. The PRO Terminal is a separate, powerful web application with advanced data visualizations, the AI Analyst chat feature, and automated portfolio tracking with linked broker accounts. They are complementary products; many users start with the spreadsheet tool and graduate to the Terminal for enhanced research.
How current is the data provided?
The data is highly current, with key metrics like stock prices updating near real-time. Fundamental data like earnings and financial statements are updated shortly after companies report, typically aligning with standard financial data providers. The average response time for a data pull is a swift 0.84 seconds.
LayoffAlert FAQ
What is the WARN Act?
The WARN Act (Worker Adjustment and Retraining Notification Act) is a federal law that requires employers with 100 or more employees to provide 60 days' notice to workers before mass layoffs or plant closures. LayoffAlert aggregates these notices to keep users informed.
How often is the data updated?
LayoffAlert updates its database daily, ensuring that users have access to the most current WARN notices and information about layoffs across the United States.
How can I set up email alerts?
To set up email alerts, users simply need to enter their email address and the company name they wish to track on the LayoffAlert website. They will then receive notifications whenever new WARN notices are filed for that company.
Is there a cost to use LayoffAlert?
LayoffAlert offers its services for free, making it accessible to anyone interested in tracking layoffs and plant closures. Users can sign up without worrying about spam, as they will only receive one email per new filing.
Alternatives
Dividend Data Alternatives
Dividend Data is a specialized tool for investors, bringing decades of stock market data directly into spreadsheets. It falls into the category of financial data add-ons, designed specifically for those analyzing dividends and company fundamentals without needing to code. Users often look for alternatives for a few key reasons. Pricing is a major factor, as some services can be prohibitively expensive. Others might need different features, like real-time data or broader market coverage, or they may require a solution that works exclusively on one platform like Excel or through a dedicated API. When evaluating other options, focus on your core needs. Consider the depth and history of the dividend data, the total cost relative to your usage, and how seamlessly it integrates with your existing workflow in Sheets or Excel. The best tool is the one that delivers the specific metrics you need without complexity or hidden fees.
LayoffAlert Alternatives
LayoffAlert is a specialized service that falls under the HR & Recruiting category, designed to notify users in advance about potential job layoffs in their area. By aggregating official WARN Act notices from state governments, it provides a centralized database for employees to monitor layoffs from companies with 100 or more employees. Users can search through thousands of notices, allowing them to stay informed about their job security and obtain necessary legal and financial resources. However, users often seek alternatives for various reasons, such as pricing, specific feature sets, or compatibility with different platforms. When choosing an alternative, consider factors like the comprehensiveness of the data, ease of use, notification options, and additional support services. It's essential to find a solution that not only meets your specific needs but also offers a user-friendly experience.